None more so than FIFA's pay off line for the world cup. (oh shit, can I say all those words together without being arrested?)
Feel it, it is here.
Genius. I love it.
Even more so I love all the off-shoots.
Like a caller in to Radio Xhosa a few weeks ago who misheard it, and thought the pay off was:
'Phillip, he is here.'
Bless. I love you guy. You made my week.
and then the hysterical offshoot tweet during the SA vs France game - 'Phillipe, he was here'. (Apologies i don't remember who first tweeted this, so I can't credit you. But you are tres clever.)
And then this, which appeared outside the entrance to The Hussar Grill, a steak house in Camps Bay.
(many many thanks and whiskeys to Kathi who took the snap.)
genius squared.
Next week i'm going to visit The Hussar Grill with a horde of friends.
I plan to 'Fill up, right there'.
This completely cracked me up.
ReplyDeletestill, i have no words. you light up my life!!!!!ahhahaahahhahah
ReplyDeletesylvie, i dedicate this post to you. it's all yours. somehow the funny never gets old on this one.
ReplyDeletetoo too good, just brilliant. :)
ReplyDeleteGenius :)
ReplyDeleteFUNNY! BRILLIANT! (Peed in my pants funny!)
ReplyDeletetook me a while to get what a "pay off line" was...but i got there eventually.
ReplyDeleteOh SonnyVsDan, i should have put in 'catch phrase' or 'advertising catch phrase' - or another term that's more user-friendly.
ReplyDeleteummm like... ummmm what else could you call it?